Anant Ambani-Radhika Merchant’s Pre-Wedding Festivities in Jamnagar: Significance of Roka at Shrinathji Temple

Ronit Kawale
Ronit Kawale  - Senior Editor
3 Min Read

Jamnagar, Gujarat, is gearing up to host the pre-wedding celebrations of Anant Ambani, the youngest son of Reliance Industries chairman Mukesh Ambani, with Radhika Merchant, daughter of industrialist Viren Merchant. The grand event is scheduled from March 1-3.

The union of Anant and Radhika traces back to their engagement in a traditional ‘Roka’ ceremony held at the Shrinathji Temple in Nathdwara, Rajasthan, in 2022. The significance of this temple for the Ambani family lies in its dedication to Srinathji, the family deity.

WhatsApp Group Join Now
Telegram Group Join Now

The family statement revealed that following their engagement, the couple spent the day at the temple, seeking the blessings of Lord Shrinathji for their impending marriage.

In October 2022, Reliance Jio Infocomm Limited launched 5G services in Rajasthan from the Shrinathji temple. This move was celebrated with the statement, “It’s 5G for Sriji,” by Vishal Baba, the mahant of the Nathdwara temple.

Mukesh Ambani had visited the temple in September and committed to launching 5G services in Rajasthan from this sacred site. Notably, in 2015, he had visited the Shrinathji Temple before the launch of 4G services.

According to the temple’s historical account, Shrinathji’s idol was brought to Rajasthan from Govardhana near Vrindavan in 1665. The decision to establish the temple at Nathdwara was influenced by a divine sign when the chariot carrying the Lord got stuck in the mud at a place called Sihar. This incident led to the belief that Lord Krishna wished to settle at this location, giving rise to the holy township of Nathdwara.

In 1672, Lord Shrinathji found a permanent home in a new temple built in the village of Sihad, now known as Nathdwara, on the banks of the Banas River.

The pre-wedding festivities in Jamnagar are expected to draw VVIPs from across the globe, including prominent figures from the business and entertainment industries. The event will feature performances by renowned artists such as Rihanna and David Blaine, along with Indian musicians Arijit Singh, Ajay-Atul, and Diljit Dosanjh. The guest list includes prominent personalities like Meta CEO Mark Zuckerberg, Microsoft founder Bill Gates, and Indian luminaries such as Amitabh Bachchan, Sachin Tendulkar, and Shah Rukh Khan.

This celebration marks a significant moment for the Ambani family and promises to be a star-studded affair with a blend of cultural and modern elements.

PressNews24 provides latest news, bollywood news, breaking news hollywood, top tech news, business standard news, indian economy news, world economy news, travel news, mumbai news, latest news mumbai loksabha election 2024, video viral news, delhi news, Only at

Leave a comment