If there is no self-regulation then the government can stop it
The government encourages OTT platforms to self-regulate. Under this, OTT platforms classify their content. Give them age ratings. But if this does not happen, then under Section 67, 67A and 67B, the government has the right to block or ban objectionable content being streamed.
OTT market increased in India during Corona period
Netflix launched its app video streaming service for the first time in the year 2007. This company once used to make and sell CDs/DVDs of original content. In the year 2021, seeing the increasing influence of web series and original content, the company spent Rs 1.35 lakh crore on it. The influence of OTT platforms increased the most in India during the Corona epidemic in the year 2020. According to a report, during the Corona period, these platforms got 13% more views than in the last three months of the year 2019.
Currently Netflix has around 1.20 crore subscribers in the country.
According to a report by 'Invest India', the time spent by users on major OTT platforms like 'Amazon Prime Video', 'Netflix' and 'Disney Plus Hotstar' has increased by 82.63% during the Corona period. According to another report, there are currently 57 OTT platforms in India, which have more than 45 crore subscribers. According to a report by 'Economic Times', Netflix has 12 million i.e. 1.20 crore subscribers in the country.
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